The power of the Lead Magnet

In my previous article - 5 ways to generate leads that really do work - I mentioned the lead magnet and how it can effectively entice customers into your sales funnel. In this article I will tell you what a lead magnet is - if you don’t already know - and...

5 ways to generate leads that really do work

Running a small business is hard work and for it to succeed the number one priority should be generating new leads regularly. Fortunately, this is much easier than you may think. The very first thing you must do is aim at getting your prospects and clients...

Think-Different Solutions for Business Success

It is unlikely your company is the only one in its field. It’s more than probable you all do business in the same way, using the same tools, marketing in the same platforms and competing for the same clients. The more niche your business, the smaller the client pool...

Keep Your Work Life Balance

There’s a lot of talk about life and work balance as well as boundaries these days. I believe both are important. Without balance, you will burn out and be useless to both your business and your family, not to mention yourself. In terms of reaching your goals,...

How Strong are You?

You need to train in a very specific way if you want to scale mountains. But what kind of training should you do? Having a bodybuilder’s physique is not going to help you as that kind of weight on your skeleton will hamper and probably harm you on the mountain. The...

You Have Two Choices

When a mountain climber faces the prospect of scaling a large and imposing piece of rock, every step comes with two basic choices - go up or go down. There are a number of other decisions that have to be made, but they are all dependent on these two. Up or down. While...

Never Climb Alone: The 5 Biggest Challenges Business Owners Face

Running your own business is inherently challenging and can be stressful. Especially in the first few years. The adventure begins with a rosy glow but then the daily slog up the mountain begins and it soon feels as if all you’re doing is putting one foot in front of...

Can You Turn Your Impossible Dreams Into Reality?

The simple answer is, yes. But only if you’re prepared to do the hard work and change your idea of reality. Without a dream, reality to many is meeting the rent, the school fees, the grocery bill every month and maybe getting through Christmas without going into debt....

What Does it Take as Entrepreneurs to Get to the Top?

When entrepreneurs discover their business is floundering and in trouble, they all have the same question, “What does it take to get to the top?” After all, they’re working as hard as they can - long nights, all weekend, they seldom see their families anymore, and...

My 5 Top Tips to Build Trust and Generate Leads

In every business, you should consistently aim at getting your prospects and clients to trust you and your business. Trust starts with building a healthy, stable relationship. And good relationships will then generate new leads. So, how do you begin to build trust...

Set your awareness boundaries

What line are we talking about? In business I see a very clear line between negative and positive attitudes. And negative does not equal success! As in all areas of life, things happen. Setbacks occur. Plans go wrong. We get blind-sided by unexpected events. This is...

Does my action take me towards or away from my goals?

Do you know where you want to be in 5 years’ time? Or next month? Or by the end of this week? In business we are surrounded by information about the importance of setting goals: from BHAGs to sales targets, to leads in the pipeline, financial targets, getting to the...

Take back control of your time

Do you bend over backwards to please your clients? This is not necessarily good business practice. Not if it causes you to mismanage your time. Here’s a familiar scenario: A client asks for a meeting. Your default response is, “When would you like to see me?”...

Setting boundaries in your business

How often do you back down or turn a blind eye in your business? Do you ever … agree to a lower price when you don’t want to? … relax your payment terms? … accept poor performance from a team member? … redo someone else’s work without telling them? … undercharge but...