The simple answer is, yes. But only if you’re prepared to do the hard work and change your idea of reality. Without a dream, reality to many is meeting the rent, the school fees, the grocery bill every month and maybe getting through Christmas without going into debt.

If that is you, and you want to do more than survive, it’s time you started dreaming.

To be able to dream big for your company you first need to have your own personal dream. You will have to figure out what your monthly salary should be in order to achieve your dream. Without that goal, how can you manage your business, price your product or service correctly, or employ the right people in order to achieve that salary?

Here are 6 things to consider when it comes to pursuing an impossible dream.

Dream Challenge 1: Dream the impossible dream

It may sound obvious but you first have to have a dream. Most entrepreneurs have at least one impossible dream; if they didn’t they would still be working for someone else.

Write your impossible dream down and stick it where you can see it. Write it down every day in your journal and your work diary. That way you will never forget it. The more you write it down, the more real it will become.

Do you need help with finding a dream?

Dream Challenge 2: Start with a nightmare

If you’re not used to dreaming ‘big’, you could start with a nightmare. Is your life as it stands right now a nightmare? Make a list of everything in your life you find difficult.  Putting it on paper makes you face it. Now, what are you going to do about it? In a column next to your nightmare write down how you would like that situation to change. Dream big. For example,

My Nightmare Situation: My daughter wants to go to university and I can’t afford the fees.

My Future Dream: Not only can I send my daughter to university but I can sponsor someone else’s child as well.

Do you need help in turning your nightmare present into your seemingly impossible future?

Dream Challenge 3: 101 Dreams

Are you still finding it hard to dream? If you’re stuck you need to break the mindset that dreaming isn’t how you run a business. Start with this question – Why are you working? Just to put food on the table? Wouldn’t it be nice to ‘do’ things?

Write down 101 dreams you have. If you’re still stumped try this – ask yourself 25 questions which need 4 answers. For example:

  • If money was no object, which 4 countries would I like to visit? Italy, New Zealand, Croatia and British Columbia.
  • If money was no object, which 4 extreme adventures would I like to have? Canoe the Amazon, Race in the Dakar Rally, Row the Atlantic Ocean and Ride across China.

There are eight impossible dreams right there. Twenty-five questions with four answers each will give you 100 dreams. All you need is one more!

Do you need help figuring out the 25 questions you could be asking yourself?

Dream Challenge 4: Boost the budget

What is your personal monthly budget? Multiply that figure by ten. Think of what you could do with that much money in your pocket! Seriously, think about it. Write down ways in which you could spend that money. Flying lessons, a world cruise, hiring a personal trainer or a personal Michelin star chef, opening a restaurant, building your own house, buying a string of racehorses – the options are limitless, so don’t limit your dreams.

Now you have your potential future budget, you need a way to make it a reality. Whatever you’re doing now may not be the most effective route to achieving your impossible dreams. You need new plans, new strategies and new actions.  

Do you need help in putting in place plans and actions to achieve your dream budget?  

Dream Challenge 5: Keep a tight rein

Not on your finances, but on yourself. Every action you take throughout the day will do one of two things – take you towards achieving your impossible dream or take you away from it. That’s why it is so important to focus on the important (taking you to your goal) and not the urgent (taking you away from your goal).

For the next week, write down every single thing you do each day. Everything. Write it down as you do it. You will forget the little things if you don’t. At the end of the week, go back over the list with a highlighter and mark every activity that was important but not urgent. Not that many, right?

Do you know how to differentiate between urgent and important?

Dream Challenge 5: Own the truth

Do you feel as if every business model you’ve tried has failed and you never seem to get your break-through? What is the one common denominator behind your seemingly persistent failure? There’s only one right answer. You.

You are the common denominator. That is a hard truth but once you have acknowledged it and owned it, you and your company will be able to achieve the breakthrough you want.

Make a list of all the excuses you’ve been making about why you or your business is failing. Make a second list of all the advice you’ve received over the years which you failed to take. It will quickly become clear that you are the only one standing in the way of achieving your dream. Write down what you or your company could look like if you took all the advice that had been given to you over the years.

Are you now ready to try something new, are you willing to make the change?

Dream Challenge 6: Abandon the comfort zone

Everything you want is out of your comfort zone. Maybe asking your partner out on that first date may have seemed impossible. You had to step out of your comfort zone. Now, that person seems like family.  The same applies to business and pursuing your life’s impossible dreams.

In Dream Challenge 1, the challenge was to write down your impossible dream in your diary every day so you wouldn’t forget it and get side tracked. Underneath that write this truth, ‘Everything I want is out of my comfort zone.’ So why should you take the risk? Do you want that impossible dream to be a reality? Then that’s why.

Do you need someone to hold you accountable for doing things out of your comfort zone?

Remember this


You don’t have to be great to have a dream

But you do have to have a dream

To be great.

Are you needing help to dream? Do you have a dream but don’t know how to achieve it? A great business coach and mentor can help.